FACT SHEET:

OSWEGO HARBORFEST 2012 AT A GLANCE

 

DATES:  Thursday, July 26 – Sunday, July 29, 2012

LOCATION:  Along the shores of Eastern Lake Ontario in Oswego, NY

ANNUAL ATTENDANCE (2001-2011):  150,000 to 200,000 people annually

 

WELCOME TO HARBORFEST!  From opening to closing, there’s something for you to enjoy!

• 4 stages provide nearly continuous entertainment for every musical taste from national level to local acts
• Children’s Parade and Children’s Stage & Activity Area with workshops, puppets, music, magic & more
• Dedicated Children’s/Family Park at West Park
• Waterfront Activites showcasing Oswego’s beautiful waterways
• Salute to Seniors Concert & dancing
• Unique artisans at the Juried Arts & Crafts area
• Commercial vendors and Harborfest souvenirs available in most venues
• Harborfest Trail/Pride of New York Farmer’s Market provides wine and agricultural product sampling in Breitbeck Park
• Over 60 festival food vendors at all Harborfest venues
• Harborfest Midway-games & rides in a traditional American midway setting
• Saturday night Fireworks Spectacular-the only world-class fireworks exhibition in Central New York
• Park & Ride areas with shuttle bus and festival trolley service
• Many site sponsor attractions and sampling opportunities

 

DEMOGRAPHICS:

• 61% of visitors are from outside Oswego County, 83% of whom agreed Harborfest was a strong influence to visit
• Visitor spending supports 637 local jobs
• $32 million overall economic benefit
• Over 77% of respondents visited Harborfest previously
• Out of the 150-200,000 people attending Harborfest “Almost 6 out of 10 (57%) of respondents live within one hour drive of Oswego, and 2 out of 10 (21%) lived between 1 and 3 hours of Oswego. The 3 hour drive time covers most of upstate, central, western and northern New York
• Harborfest Consumer Demographics and Market Analysis; Cornell University Program on Applied Demographics, October 2005
• Harborfest ’99 Economic Impact on Oswego County; TAC-SUNY Plattsburgh State University of New York, March 2000

 

AFFILIATIONS & AWARDS:

• International Festival and Events Association– Ten “Pinnacle” awards and Marcus Photography-2004
• Golden Pinnacle Award for Oswego Harborfest Fireworks photo
• New York Festival and Events Association
• Seaway Trail, Inc.
• Oswego County Tourism Advisory Council
• Greater Oswego/Fulton Chamber of Commerce
• Syracuse New Times Reader Poll – Best Local Fireworks–2007
• WSTM-TV3– Voted Best Festival in Central New York
• Oswego County Press Club– Golden Quotes Award–2004 Festival Brochure
• American Bus Association– Five times named “A Top 100 North American Event” including for 2010

FESTIVAL PROMOTION:

Over $195,000 annually spent or received for in-kind promotion in combined television, radio, and print advertising. 

Please contact the Harborfest office at 315-343-6858 or email sponsorship@oswegoharborfest.com for more information.