Sponsorship Benefits


OVERVIEW OF 2014 HARBORFEST BUSINESS PARTNER BENEFITS


Benefits commensurate with level of sponsorship commitment. 
Please contact the Harborfest office at 315-343-6858 or email sponsorship@oswegoharborfest.com for more information.

 

 

GENERAL SPONSORSHIP

 


Customized Marketing Opportunities

Sponsor will have the opportunity to work with Harborfest to develop marketing programs leading up to and during the festival. Sponsor may have the opportunity to develop direct marketing activities on-site at specific event.

 

 

Cross-Promotional Opportunities

Sponsor’s marketing agenda will be addressed; Sponsor will have the ability to work with other Harborfest sponsors to create cross-promotional opportunities; Public Relations Campaign Association with Harborfest – winner of numerous industry awards Extensive public relations campaign leading up to and during the festival.  Includes press releases, television, radio and print, and web-site exposure; License to use the Harborfest logo in company promotion; Local media is strongly encouraged to recognize sponsors.

 

 

SPONSOR IDENTIFICATION

 

 

Promotion

* Sponsor recognition in festival information/schedule

* Opportunities for local Radio, Television and Print promotions.

* Inclusion in pre-event press releases related to the sponsored venue, event, performance or service.

* Collateral Materials

* Special recognition by announcers during event

* Web-site Logo/Links – Promoted on and linked to your site from our website, 

* Opportunity to hot-link to business partner sites

 

 

ON-SITE BENEFITS

 

Sponsor recognition

* Community and park banner & sign placement by Harborfest staff in relation to sponsored venue, event or service

* Opportunities for on-stage recognition

 

* Direct Consumer Interaction

* Harborfest attracts over 250,000 each year over the four days/nights of the festival.  The Saturday Fireworks Spectacular event alone draws nearly 100,000. 

* Logistical Support – Harborfest makes every effort to facilitate sponsor’s requests, if services are available.  Sponsor provides Harborfest with any additional tent, electrical, water, or other on-site requirements. 

 

* Sampling – Sponsor may develop a product-sampling program with the festival, with all permits, licenses, security, utility requirements and logistics being the responsibility of the sponsor.

* Sponsor Perks include Harborfest souvenirs, Employees’ Volunteer Opportunities and more.

* Sponsors will receive information about the many volunteer opportunities during Harborfest.

* Harborfest provides additional marketing opportunities through giveaways in the Volunteer Gift packs.

 

 

SPONSOR HOSPITALITY

 

Kick-Off Event!

Sponsors receive tickets to the Kick-Off Event providing networking opportunities with community and business leaders, media representatives and other sponsors who also support Harborfest.  The number of tickets is relative to sponsorship level.

 

 

Sponsor Reception Hospitality Areas

Opportunity to use available Harborfest hospitality areas for business or customer events (as associated with the venue or event sponsorship). Sponsors may receive information about the availability for hosting other sponsor hospitality areas in festival venues.

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